Nordstrom publishes shopping guide for coastal-inspired matching sets

Nordstrom recently published a shopping guide featuring 13 two-piece matching sets for summer, styled around the "coastal rich mom" look. This aesthetic, which became popular on social media, is known for clothing that appears relaxed but expensive.

The sets included a range of styles, such as button-up blouses with shorts and halterneck tops with long skirts. Most items were made from cotton or cotton blends, making them suitable for warm weather. Nordstrom suggested wearing the sets to the beach, at brunch, or while travelling, and recommended pairing them with sandals, hats, and sunglasses. Many sets were priced under $100.

The guide appeared on AOL and Yahoo Shopping, showing how large retailers are now using internet fashion trends to shape their marketing.