Adidas sues Australian fashion brand White Fox over stripe design

Adidas has taken Australian fashion brand White Fox to court over a stripe design on its clothing. Adidas says White Fox has been selling clothes with four parallel stripes since at least March. It claims this design is too similar to its own famous three-stripe trademark, which has been protected in Australia since 1957.

Adidas asked White Fox several times to stop selling the products, but the company refused. White Fox is based in Sydney and earned over AU$542 million last year.

Adidas also says White Fox used real Adidas products in its advertisements next to four-striped items. It claims this made customers think Adidas had approved the designs. Adidas wants White Fox's profits from the products, plus interest and legal costs.